For GM Offices · BU Heads · Commercial Excellence Teams

Your Field Force
Is Working.
Your Commercial
Visibility Isn't.

Pharma leadership teams discover HCP attrition, product leakage, and KAM risk — after the quarter ends. VILYTIX shows you the signals before they become losses.

Explore Visibility Architecture → Start the Discovery Conversation
Pharma Commercial Intelligence Enterprise Visibility Systems Strict Confidentiality
Layer 1 — Executive
Executive Commercial View
NSV Achievement · HCP Concentration · KAM Efficiency · Monthly Trends
Layer 2 — Zone
Zone Intelligence
KAM Risk Matrix · HCP Risk Signals · Underperformance · Action Layer
Layer 3 — Product
Product Intelligence
Risk-Opportunity Matrix · Wallet Share · Zone Dependency · Prescriber Trends
Layer 4 — HCP
HCP-Level Signals
Segment Classification · YoY Status · Conversion Opportunity · Risk Flag
EXECUTIVE INTELLIGENCE VIEW
NSV Achievement
103.8%
Over Target
Conversion Opp.
₹70.98 Cr
HL Potential
HCP Risk Signal
11 Critical
Immediate Revisit
HL Migration
+292%
YoY Velocity

Four layers of commercial intelligence. One connected decision system.

Designed for GM Office BU Head Commercial Excellence Zonal Sales Leadership Brand & Marketing Teams
₹200 Cr+ NSV Visibility
Tracked across pharma commercial portfolios
700+ HCP Intelligence
Commercial mapping across zones and segments
4-Layer Architecture
Drillthrough visibility from executive to HCP level
Zone-to-HCP Visibility
Connected commercial decision systems for leadership
Selected Intelligence Screens

Executive Visibility Layers

Curated views from a live pharma commercial intelligence system — built for leadership-speed decisions.

Executive Commercial View
Executive Commercial Intelligence View
Layer 1 — Executive
NSV achievement, HCP concentration & zonal performance — unified for leadership review
HCP Segmentation View
HCP Segmentation Strategic Intelligence
Layer 4 — HCP
Segment risk, conversion opportunity & wallet share intelligence
Strategic KPI Layer
Conversion Opp.
₹70.98 Cr
HL Unrealised
Total NSV
₹214.9 Cr
+18.4% YoY
Achievement
103.8%
Over Target
HCP Pareto
63.2%
Top 20%
Layer 1 — KPI Strip
Strategic metrics visible in real time — not month-end

Sensitive commercial structures handled with strict confidentiality & enterprise-grade discretion

The Commercial Reality

Why Leadership Teams Miss the Signals

Sound familiar?
✕Zonal sales data spread across multiple Excel files
✕Reviews happen with last month's numbers
✕A product is declining — but no one knows which HCPs, which KAM
✕HL conversion opportunity not mapped in ₹ terms
✕Top prescribers are drifting — no early warning system
What changes with VILYTIX
✓Company → zone → product → HCP in three clicks
✓At-risk HCP signals visible before revenue erodes
✓Conversion gap mapped with ₹ value, not just labels
✓KAM accountability objective and zone-by-zone
✓Leadership reviews become decision sessions
The Difference

From Reporting to Commercial Intelligence

Before VILYTIXAfter VILYTIX
Monthly Excel-based reviewsLive connected intelligence system
HCP attrition noticed after the quarterAt-risk signals flagged in advance
Conversion opportunity labelled, not valuedHL gap mapped with ₹ upside
KAM performance judged informallyObjective risk matrix, zone by zone
Portfolio decisions on gut feelWallet share and concentration data
Two days to prepare a leadership packReview-ready every week

“Leadership reviews go from reporting sessions to decision sessions.”

Our Scope

VILYTIX Is Not the Right Fit For Everyone

We focus exclusively on pharma commercial intelligence. VILYTIX is not designed for:

Generic reporting or one-time data cleanup projects
Non-commercial analytics requirements
Visual dashboards without strategic framing
Teams not ready to connect intelligence to decisions
If you are a pharma GM, BU Head, or commercial excellence leader who needs to see what your field data is really saying — we are built for you.
What We Build

Intelligence Designed Around Your Role

Not dashboards. Decision systems — built for how pharma leadership actually works.

🎯
For: GM · NSH · BU Head

Executive Commercial Intelligence

Unified KPIs, zonal achievement, HCP concentration, and NSV trends — in one drillthrough system built for boardroom-speed decisions.

Explore This Solution →
📊
For: Commercial Excellence · ZSM

Field Force Performance Intelligence

KAM risk matrix, territory signals, HCP engagement quality, and conversion gap — giving field leadership clear, objective accountability.

Explore This Solution →
💊
For: Marketing Head · Brand Teams

Product Portfolio Analytics

NSV trends, wallet share, product concentration risk, and prescriber-level status — so portfolio decisions are driven by intelligence, not instinct.

Explore This Solution →
Featured Engagement

Commercial Intelligence in Action

Multi-Level Commercial Intelligence System

Four Layers. One Connected Decision System.

Leadership lacked unified visibility across zones, products, and HCP segments. A four-layer drillthrough system was built — connecting company-level KPIs to individual prescriber risk signals, enabling weekly commercial intelligence reviews.

HL conversion opportunity of ₹70 Cr+ quantified and mapped for field action
HCP at-risk signals visible before revenue erosion occurred
KAM performance objectively comparable across all zones
Monthly static reports replaced by weekly intelligence reviews
Discuss Your Project →
Conversion Opportunity
₹70 Cr+
HL segment unrealised potential
HL Migration Velocity
+292%
YoY HCP base growth
Core Revenue Engine
82.5%
NSV from HH + LH segments
Intelligence Layers
4
Exec → Zone → Product → HCP
Visibility Architecture

From First Conversation to Commercial Intelligence

1

Discovery Conversation

30 minutes. We map your commercial structure, reporting gaps, and the questions your leadership team cannot currently answer.

2

Rapid Prototype Phase

A working intelligence prototype built on your data structure. Delivered within days — so you see the system before committing.

3

Full Delivery & Handover

Complete intelligence system, documented, connected to your live data. Leadership team walkthrough included.

No long contracts. No vague timelines. Commercial sensitivity maintained throughout.

Ashok Sahani — Commercial Strategy Consultant, VILYTIX
Ashok Sahani
Commercial Strategy Consultant
Built by Someone Who Has Carried the Bag

“Built by someone who has sat in pharma review rooms — not just dashboard meetings.”

Ashok Sahani brings field experience across MR, KAM, PMT, and SFE roles — including time at Merck. The gap between what commercial data contains and what leadership sees is enormous. VILYTIX exists to close that gap.

MR → KAM → PMT → SFE Merck Pharma Commercial Biotech · Healthcare Navi Mumbai
in Connect with Ashok Sahani on LinkedIn
About VILYTIX

The Insider Advantage

“Most analytics consultants understand data. Very few understand what a ZSM needs at 8 AM before a review — or why a GM stops trusting a system after two quarters of reports that said everything was fine when it wasn’t.”

VILYTIX was built by Ashok Sahani — Commercial Strategy Consultant, with experience across MR, KAM, PMT, and SFE roles, including time at Merck.

VILYTIX exists to close the gap between what field data contains and what leadership actually sees.

Field Force KAM Management PMT SFE Merck Pharma · Biotech · Healthcare
VILYTIX exists for one reason:

So pharma leadership teams stop discovering commercial risk after the damage is already done.

Generic ConsultantVILYTIX
Builds what you ask forAsks what leadership needs to decide
Delivers a dashboardDelivers a decision system
Learns your industry during the projectArrived already knowing it
Measures success by deliverableMeasures success by whether reviews changed
MRMedical Representative — Field learning & prescriber relationships
KAMKey Account Management — High-value HCP management
PMTProduct Management — Brand strategy & portfolio intelligence
SFESales Force Effectiveness — Commercial performance frameworks
Take the Next Step

Stop discovering commercial risk
after the quarter ends.

A free 30-minute discovery conversation.
No pitch. No pressure.

Explore Your Intelligence Gaps →
Enterprise Intelligence Architecture Pharma-Specific Frameworks Strict Commercial Confidentiality
Common Questions

Frequently Asked Questions

Yes. Most engagements begin with Excel-based source data. No ERP or CRM integration required unless automated refresh is needed.
The core intelligence platform is free to use. For cloud-based sharing across leadership teams, a Pro licence is required (approximately ₹800 per user per month). We advise on the right setup for your team.
Yes — daily, weekly, or as needed. Leadership teams receive current data without manual intervention.
Yes. The architecture is specifically designed for multi-zone, multi-product, multi-HCP structures. Zone filters, regional drillthrough, and comparative analysis are built in by default.
Yes. Full drillthrough capability is accessible on iOS and Android via native mobile apps. GMs and BU Heads can review intelligence on the move.
Initial prototype delivered within days. Full system delivery in 7–14 days depending on data complexity and intelligence layers required.
Our frameworks are built for pharma, biotech, and healthcare commercial structures. We work where we are genuinely expert.
Get In Touch

Let’s Talk About What Your Commercial
Data Isn’t Telling You

A free 30-minute discovery conversation. No pitch. No pressure.

What Happens on the Call

A focused, structured conversation — not a sales pitch. We leave you with clarity.

You describe your current reporting setup and its biggest limitations
We identify signals your data contains but isn’t surfacing
We walk through a relevant commercial intelligence example
If there’s a fit, we outline a clear next step — with scope and timeline

Response within 24 hours.

📞+91 99999 78426 ✉ashok.sahani@vilytix.com 🌐www.vilytix.com inConnect on LinkedIn — Ashok Sahani
📍Navi Mumbai, India
Start the Conversation
Share your commercial visibility challenge — we’ll respond within 24 hours.

Your information is handled with enterprise-grade confidentiality